Nathaniel Krasnoff

CEO

Nathaniel is an entrepreneur/investor with a passion for developing new products and initiatives that improve the lives of the people who use them. As the CEO and Co-founder of Reframe, his focus is on building a technology-enabled insurance platform that helps solve the complex issues of eldercare. Nathaniel was previously an investor at Wildcat Venture Partners, an early-stage Bay Area based VC looking at how intelligent systems affect a broad range of verticals including workforce innovation, retail, supply chain, logistics, fintech, EdTech, Insuretech, digital health, enterprise iOT, and others. He has an expertise in ‘frontier technology’ and has previously built autonomous vehicles and Augmented and Virtual Reality platforms. Nathaniel holds a BS and MS in Mechanical Engineering from Carnegie Mellon and is a proud member of World Economic Forum’s Global Shaper Initiative, where he works on workforce retraining, homelessness, and eldercare initiatives.

Loida Abraham

CCO

Loida Abraham is a senior insurance executive with over 30 years in the Long-Term Care Insurance industry. As a strategic leader and product innovator, she helped to build the LTC business at John Hancock to over $1.5 billion in annual premium by introducing many popular industry-first features such as Shared Care and CPI hedging, and by partnering closely with distribution. She then joined Swiss Re as a Senior Vice President of US Health, and later became the Managing Actuary of LTC at Genworth, where for seven years she was responsible for all actuarial functions from pricing to reserving. Loida is a well-known thought leader and innovator in the insurance industry and has been a frequent speaker at industry conferences for many years. She continues to be passionate about finding new solutions to the long-term care financing dilemma for the next generation.

Karan Aneja

COO

Karan Aneja is co-founder of Reframe.care and a serial entrepreneur with extensive experience in healthcare and logistics. He previously founded Portea Medical, SE Asia's largest home healthcare company, and Vetted Petcare, an in-home veterinary service. A graduate of The University of California Berkeley, Karan is an active investor and advisor to start-ups around the world needing help with strategy, business development and partnerships. His focus is on companies looking to transform and improve critical services that have the greatest impact on people's lives.

Alec Feuerstein

Head of Engineering

Alec brings to Reframe over 25 years of experience and leadership in technology, with a focus on developing internet applications for D2C businesses. Most recently, he was Head of Engineering at a venture creating a pet centric platform economy and prior to that he was VP of Engineering for a disruptive online retail clothing company. He has led the development efforts across a variety of start-ups with an emphasis on leveraging customer data to build innovative products. Alec holds a BA from Boston University and an MS in Computer Science from Georgia Institute of Technology with a specialization in machine learning.

Laura Vail Wooster

Head of Marketing

Laura is a strategic marketing executive with 25+ years of experience in insurance marketing and communications. She was most recently the Vice President of Marketing at John Hancock, where she led an organization that helped to develop and launch a range of innovative, industry-first Life/Long-term care insurance products and services. In this capacity, she oversaw advertising, branding, collateral, digital marketing, market research, producer campaigns, PR, and strategy; and received numerous awards for her work in the industry. Laura holds an MBA from the Stern School of Business at New York University and a BA from Dartmouth College, and serves on several non-Profit and corporate Boards in the Boston area.

Ray Dinstel

Head of Insurance Ops

Ray has broad leadership experience in operations, sales and underwriting in the Life/LTC industry. Most recently Ray was Vice President of Operations for Pacific Life, where he oversaw BGA sales, new business, underwriting, licensing, finance, and customer service. Prior to that, Ray served as Senior Vice President of Underwriting and Medical at Genworth for 12 years and held numerous leadership roles in sales and underwriting at USAA earlier in his career. Ray’s many professional designations include Chartered Life Underwriter (CLU), Chartered Financial Consultant, and Fellow of the Academy of Life Underwriting. He is also a member of the CLU Society and AHOU and has served on a wide range of industry councils and executive committees over the years.

Ryan Currie

Head of Tech Product

Ryan is a full-stack marketer with more than 10 years of experience leading growth marketing and product development at a number of marketplace and DTC brands. This includes oversight of SEO strategy, driving traffic growth and customer acquisition, as well as ownership of the customer experience and conversion funnel optimization. Most recently, Ryan was Director of Growth at Ready, Set, Food! and prior to that he was responsible for customer acquisition and building high performing digital experiences at several successful start-up ventures. He holds a BA and BASc from Darla Moore School of Business at University of South Carolina.

Elizabeth Taylor

Associate Actuary

Elizabeth is a multi-disciplinary actuary with over 25 years of actuarial experience spanning both the insurance and consulting industries. Elizabeth is a strategic thinker with a track record of solving problems and improving processes for product development, pricing, product implementation, business planning and financial analysis. Prior to joining Reframe, Elizabeth consulted to John Hancock Financial Services for many years in the Life and Long-Term Care insurance product development departments. She has a BA in mathematics from Boston College; is a Fellow of the Society of Actuaries and a Member of the American Academy of Actuaries.

David J. Bidwell

Senior Vice President of Sales

David is a dynamic sales leader with more than 30 years of experience in the Life and Long-term care (LTC) insurance industry. He has held various positions in that time, including Agent, Agency Owner and Vice President of Sales & Marketing. Most recently David was a sales executive with the Lincoln MoneyGuard team. He has worked with many insurance thought leaders and is often a speaker at National Industry conferences. He has been the recipient of some of the most prestigious awards for Life and LTC insurance sales. David holds a BS from California University of PA. Additionally, he is Series 6, 63, and 7 licensed as well as having his CTLC, LTCP and CSA designations.

Kristen Martin Eldridge

National Accounts Director

Kristen is an insurance professional with 20 years of experience in the individual, multi-life and group Long-Term Care Insurance and Voluntary Employee Benefits industry. Prior to joining Reframe, Kristen worked at Transamerica in the Employee Benefits division where she was responsible for driving client retention, satisfaction and participation among Mid to Large market clients. Prior to Transamerica, Kristen worked at John Hancock Life Insurance Company for 17 years in the Long-Term Care Insurance division where she held several positions including managing John Hancock's successful Sponsored Group, Corporate Solutions and Corporate Choice programs. Kristen has a proven track record of developing and managing programs to target and drive sales. Kristen holds a BS in Business Administration with a concentration in Health Services from Salve Regina University.