Reimagining Insurance for a New Generation

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A multicultural family of 4

At Reframe, we are focused on helping today's families prepare for and manage the financial and emotional issues of aging - keeping you and your loved ones covered for life.

Our innovations are inspired by bold thinking, the latest advances in technology, and a passion for improving people’s lives


The financial issues of aging for Millennials and Gen Xers are on the forefront of our minds, and drive everything we do.

Big thinking

We aren’t afraid to think big and challenge the status quo to develop new kinds of insurance that address multiple needs with a single solution. 


Our industry-first processes for sales and underwriting have been informed by data and customer insights and designed by our talented tech team.

A multicultural family of 4

Introducing Reframe LifeStage insurance

As life changes, so do your needs and priorities. Reframe LifeStage insurance anticipates life’s changes – with a combination of benefits designed to evolve and grow to meet your most important needs at key life stages.

I. Family first

Financial protection for the family is the #1 priority

II. Empty nesting

Focus shifts to maintaining good health and financial security

III. Smart senioring

Having coverage in place to cover care needed as you age is the priority, along with having ample savings to live on

Reframe LifeStage is a conveniently packaged insurance solution that combines life insurance with cash value and benefits that cover care typically needed later in life, so you're prepared - no matter what the future brings.

All managed on one platform

Our single, streamlined platform built with the latest software and technology makes it easy for our customers to get policy information and track performance, make changes, and file claims.

Our Product dashboard, the place where you can find everything you need for your business

Our Trusted Partners

It’s important to know that you’ll be covered when the time comes, which is why our insurance policies are issued by Federal Life Insurance Company. Federal Life has selected Swiss Re as its reinsurer. With financial strength, stability, and a shared passion for developing meaningful solutions, our partners help bring our innovations to life.

Connect with us to learn more about our company or Reframe Lifestage Insurance

We would love to hear from you.

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